Author Archives: Shivam Shah

Zomato-Blinkit collab ‘mangoge’, brand creatives ‘denge’

The brandverse has jumped on the Zomato-Blinkit billboard bandwagon and served some witty and relatable creatives. Here’s a look at what they did. As New Year’s collaboration, the quick commerce app Blinkit and its parent company Zomato took to the billboards and used an iconic Bollywood dialogue to connect with the audience. Soon this quirky Zomato Blinkit […]

Singapore’s e-commerce firm Shopee to shut down India operations

SINGAPORE : Shopee, the e-commerce arm of Southeast Asia’s Sea Ltd, said in a statement on Monday that it is closing down its India operations “in view of global market uncertainties”. The Singapore-headquartered technology group launched in India in October 2021 as part of an international push that saw it expand into Europe. The retrenchment […]